[A more detailed resume & updates can be found on my LinkedIn page.]
QUALIFICATIONS SUMMARY
A dynamic association executive with 20 years experience including 12 successful years in senior executive roles in a range of diverse organisations. I bring a flair for developing the financial and organizational infrastructure necessary to create and deliver value for members and industry stakeholders. I have a reputation for innovative solutions to complex organizational issues and empowering volunteers, staff and board members to create results which continue to exceed expectations and performance indicators.
It is managing a high performing team that gives me the greatest satisfaction. As a result I am considered an inspirational, innovative & fun leader by my team and peers as I continue to deliver results across the following areas of responsibility:
- Specialist in strategic thinking, change management & organisation development
- Trusted & empathetic relationship manager with members, customers & stakeholders
- Experienced marketing & communications executive
- Dynamic brand manager
- Respected public relations & media liaison
- Successful business development proponent & sponsorship fundraiser
- Experienced finance & infrastructure manager
- Innovative team manager, motivator and advisor
- Advanced capacity to adopt, deploy and use a wide variety of technology platforms
- Performance management system designer including experienced Balanced Scorecard & Business Model Innovation proponent.
- Reputable public speaker, professional presenter and facilitator
- Skilled blogger, tweeter, social media advocate & collaborator
PROFESSIONAL EXPERIENCE
June 2008 – present
Fitness Australia Limited :: GENERAL MANAGER – OPERATIONS
Part of the three-person executive team that was the architect of the change management plan which merged nine (9) separate Associations to form Fitness Australia Limited. Since the merger we have achieved the following:
- Have exceeded all key result area targets every year including over 95% retention of a great team of professional staff.
- 100% Revenue growth since 2008.
- Membership & registration growth over 30% since 2008.
- Successful brand strategy resulting in significant increase in recognition as national peak body.
- Funding recognition by four (4) State Governments and the Federal Dept of Health and Ageing.
- Director of a cool high performance team of professional staff in key functional areas including finance, IT, marketing, communications, relationship management and customer service
April 2006 – June 2008
Fitness New South Wales Inc :: EXECUTIVE OFFICER
Delivered the organisation’s three year Business Plan and Budget which formed the basis for key achievements including:
- An increase of up to 85% retention of business members in two years
- 15% Increase in new membership across all categories
- Administrative responsibility for two subsidiaries including Fitness Tasmania Inc
- Exceeded projected sponsor and advertising interest and revenue
- Successful branding of Fitness NSW as the industry peak body
- Successful management of a great staff team.
July 2005 – March 2006
Australian Canoeing Inc :: CHIEF EXECUTIVE OFFICER
When completing due diligence immediately after my appointment I discovered a previously unknown $500k liability leaving the organisation close to insolvency with six (6) FTE staff and contracts to deliver two world championship events within a three month period.
- Successfully gained approval for a major organisational and financial restructure managing staff and program redundancies to accommodate a new financial plan;
- Completed successful negotiations with Australian Government to implement an organisational rescue package including trading terms; and successfully conduct two 2005 World Championship Canoeing events.
- My own redundancy was a component of my financial recovery plan for the organisation hence the short tenure.
October 2004- July 2005
Metropolitan Caloundra Surf Life Saving Club Inc (Queensland) :: EXECUTIVE OFFICER
First professional executive staff member employed to embed a new era of professional management into a previously volunteer only organisation. My legacy is an ongoing professional organisation with a lasting brand and high level of community engagement with systems that continue to sustain the same staff & an effective organisational capacity. Relocation to Sydney for family reasons resulted in resignation from this contract in favour of the Australian Canoeing contract on offer.
October 2001- September 2004
Surf Life Saving Northern Region Inc (New Zealand) :: CHIEF EXECUTIVE OFFICER
Recruited to lead New Zealand’s largest lifeguarding and surf sport organisation covering the largest geographic area, largest membership and largest resource-base from Raglan Beach in the south to Cape Reinga in the north.
- 19% increase in revenue in first 12 months.
- Delivered fundraising strategies achieving 25% above budgeted targets.
- Delivered three year sponsorship agreements with two major sponsors plus 100% renewal of existing sponsorships at increased cash commitments.
- 20% increase in safety service coverage to the New Zealand community.
EDUCATION
University of Southern Queensland
- Bachelor of Arts (Communications) – majors in Journalism and Public Relations
- Graduate Diploma (Communications) – major in Editing and Publishing
- MBA – major in Organisational Development & Human Resources
PROFESSIONAL MEMBERSHIPS
